Do you wish to boost the conversion rate for your site? As smart marketers, you must be aware of the importance of an effective website design that can help in making all the difference. For any brand to increase the overall conversion rates, reaching out to the target audience is the most vital component. In addition to this, it is crucial to make sure that your site appears appealing enough to attract the incoming visitors to help them convert productively.
Under all given circumstances, if you are wondering what could help you convert, improving the website design is your answer. The website design of your online brand is a vital conversion factor. In case you are not getting the desired returns, you might need a reality check. Unfortunately, most of the web designers focus more on the internal aspects of the business rather than the core principles affecting the overall … Read More
Voice Search Trends: Is Your Business Ready?
When Google launched the Voice Search app for the iPhone in 2008, it was far from perfect. Over the years, speak-activated technology has become much more accurate and human-like. Stats show that Google’s English recognition accuracy rate is now over 95%.
People want instant solutions when they’re searching for something online.
While typing a query into a search bar is quick, simply speaking into your device and getting the same results is even quicker. On average, a person can type around 40 words per minute and speak around 150 words per minute.
To try a spoken search, you can activate your phone’s assistant (Siri, Google Assistant, Amazon Alexa, for example). Or, try it online: click on the microphone icon to the right of the Google search bar, to the left of the magnifying glass.
You’ll be prompted to “Speak now” and you’ll see … Read More
A business becomes successful if it has loyal customers. For every owner of a business, this is an important fact of life. To remain connected with the niche market and gain customers, a great way to go is the website. A lot of time is spent on brand marketing by business owners. To identify customers different strategies for marketing are laid and various channels are tapped.
If you focus on marketing then it is possible to attract loyal customers. When there is perfect balance maintained between values, goals, beliefs, mission and vision of business, the brand culture is created. This means pushing the brand on a personal brand website.
Why Is A Website Important For Marketing For A Personal Brand?
To define your product from the rest of the competitors, you will need to maintain a brand culture of your own. Customers start believing in your values and the way … Read More
There are millions of websites online. You might feel that competition is too great and you’ll never get your website to appear on the first page of Google, or any of the other search engines listings. But it’s not impossible. When you use the right tactics you can improve your website ranking on Google.
Here are 5 tips to get you started.
1. Keyword Research
Google directs people to your website because of the keywords they have typed into the search box. That means those same keywords need to be on your site and easy to find. They need to be part of the content and part of the navigation. Research your keywords and provide the most valuable and useful content possible. Provide what your customers and prospects are looking for and it will set you apart from the vast majority of your competition.
2. Create More Content
Google and … Read More
Your developing your first website and there’s so much to learn that you don’t know where to begin. It can be a daunting task when your first starting out, because it usually requires a complex match of graphics, psychology and marketing concepts to successfully meet your website design objectives.
Your goal in website development should be for purposes of generating new client inquiries. You do this by providing a brief overview of your product or services that will help them solve a problem or improve their life. You want to give them enough information to create an interest but, you also want to create curiosity that makes them want click through for more.
It is important for you to do comprehensive periodic assessments including details on your website’s performance, as well as continued Keyword Research & Analysis. Also looking at a Competition Analysis based on product … Read More
The internet is loaded with ways to generate free website traffic and the best methods are right at your fingertips! Some companies offer you -search engine optimization packages- or -traffic building services,- which can be good options for those who don’t have time to bother with traffic driving. However, if you’re looking to save money — and are willing to put in a little effort — there are plenty of ways to attract free website traffic to your site.
The people who generally opt out of using free website traffic are people who want many clicks on third-party ads. If that is your situation, and you are making most of your money from those clicks, it is a viable option. You have to weigh what you make with those clicks, versus what you are paying to get them. You also have to ask yourself if this is the kind of … Read More
Review the website for quality content. The information should be presented in simple, concise and practical language, with particular attention paid to good grammar and correct spelling. Ensure that the navigation is simple.
Your website branding, appearance and usability are a reflection of your business, so make sure to have good design and strong functionality.
SERVICE AND RESPONSE
It is good business to provide a way for customers to contact you, either by phone, email, or through a contact form. Have processes in place to respond to inquiries when customers contact you. Make sure that orders are filled properly and promptly, with the least possible inconvenience to the customer.
Here is a look at where website visitors come from and how to maximize each traffic channel:
Direct visitors – These are people who type in your domain name and go directly to your website. Three key tactics are … Read More
A very interesting albeit old thread on Stack Overflow sparked my curiosity the other day. The original poster of the thread asked: What is the difference between a website and a web-enabled application? This made me think because, to a layman like me, they both seemed the same. But this particular user was looking for definitions that would set them apart. In his opinion, a website points to a specific page and a web-based app is a portal of content and information. However, web apps are also viewed through browsers. It would seem that the line separating websites from web apps is anything but clear.
Another user joked that the difference between a website and a web-based application was a couple of thousand dollars. That one made me chuckle! But finally, we get a more refined answer from Kerrek, a seasoned Stack Overflow user, who made the following distinction:
1.… Read More
Monetizing your website can make you a monthly income. There are a number of methods available that can help you do this. Two of the most successful methods involve affiliate market and email marketing.
These methods of marketing can often supply you with the tools and information, often for free. This is because these companies will offer you the insight to succeed because they want you to profit from your association with them. Your monetary success will help them to profit.
Affiliate marketing involve making a commission when you sell a product or information for the company you are associated with. It of just means giving them your email address, setting up an user name, password and giving them an address where they can send you a check for commissions you have earned.
The website you own must keep the viewer engaged with regards to the production or information package … Read More
Why create a new e-commerce business from scratch when you can buy an established website which is already successful. Such established websites can be a smart move for those who are looking out for an assured income from day one.
Here are some amazing advantages of buying an established website online: –
1. You will have to do less hard work as someone else has already done for you!
Since you are thinking of buying an established business online, you can simply erase the responsibility of designing or coding the website to get started with the business. You can revamp the acquired website whenever you want, it is not mandatory to do it immediately as it still makes sales. You will not have to pay anything from your pocket as you will start getting cash flow from the first day if you are opting for an existing website.
2. It’s … Read More